
Rob van den Heuvel
CEO of Sendcloud
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Dec 22, 2023 • 51min
118. Rob van den Heuvel, CEO, Sendcloud - The path to profitability - the key is increasing efficiency!
Rob van den Heuvel, CEO of Sendcloud, discusses the process of transitioning from a growth-first mindset to a profitability and growth mindset in a SaaS company. Topics include the role of the CEO in this transition, key decisions to make, impacts on culture and performance, and challenges faced during the transition.