Rob Palumbo

Co-founder of Outpoint, a startup focused on optimizing marketing ad spend using media mix modeling. Growth marketer with experience at several Canadian companies.

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Nov 14, 2024 • 39min

He raised $1.5M, hit $400K ARR in 9 months— but had to Exit Early. Here’s the top 3 lessons he learned | Rob Palumbo, Co-Founder of Outpoint

Rob Palumbo, Co-founder of Outpoint and a seasoned growth marketer, dives into his startup journey filled with highs and lows. He discusses raising $1.5 million and achieving $400K ARR before an economic downturn led to unexpected challenges. Rob shares insights on the importance of adaptability in marketing strategies and why a great team isn’t a guaranteed path to success. With candid lessons on managing acquisitions during tough times and the emotional journey of a startup, he highlights the need for resilience in entrepreneurship.

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