Rob Abelow

Rob Abelow, a savvy thinker in the music industry, dives into the changing landscape of artist-fan relationships. He argues that success should be measured by the depth of fan connections rather than superficial streaming numbers. The conversation explores the direct-to-fan revolution and how technology can enhance meaningful engagement. They emphasize the importance of community and authenticity, encouraging artists to cultivate genuine ties with their audiences. Abelow also critiques traditional marketing tactics in favor of innovative, personalized approaches.