Riya Grover
CEO and Cofounder of Sequence
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Jul 11, 2024 • 46min
E14: Revenue Models 101 & the New Stack with Riya Grover, CEO of Sequence
Riya Grover, CEO of Sequence, delves into B2B revenue models & pricing strategies. They discuss challenges in managing hybrid pricing models, adoption of usage-based pricing, & unifying quote-to-cash process. Sequence simplifies revenue processes by integrating CPQ billing & rev recognition, emphasizing RevOps teams' rising trend.
