In this discussion, Rio Ichikawa, a Tokyo-based product manager specializing in UX, CRO, and SEO, shares valuable insights on the synergy between user experience and SEO. He highlights how effective UX is crucial for engagement and conversion. Rio delves into common UX missteps, such as carousels, and the power of heatmaps in understanding user behavior. Practical tips for balancing UX design with SEO requirements, like visual content significance and A-B testing, are also shared, making this a rich resource for digital marketers.