Rich Allen

Rich Allen, an independent consultant and author of User Needs Mapping, shares his journey from coding to organizational change. He discusses the importance of systems thinking and Team Topologies in scaling teams effectively. Rich explores whether a university degree is still valuable in today's world, touching on the critical-thinking benefits it offers. He also reflects on how martial arts enhances mindfulness and presence in his work. Lastly, Rich simplifies Wardley Mapping and illustrates it with a fascinating cinema example of user needs.