Marina and Ricardo Larroudé, dynamic co-founders of Larroudé, share their journey from job loss to launching a successful footwear brand. Marina, a former Teen Vogue fashion director, focuses on innovative design, while Ricardo, an ex-financier, drives operations and strategy. They discuss their unique direct-to-demand model, building a factory in Brazil, and using pre-orders to manage costs. The duo emphasizes product quality and customer satisfaction, while navigating challenges like return-to-vendor dynamics. Their inspiring story showcases resilience and creativity in business.
