Rebecca Shaddix

Rebecca Shaddix, a seasoned marketing executive and go-to-market strategist, discusses the concept of 'acceptable mistakes' in market strategy. She emphasizes the importance of balancing speed with quality to align team efforts. Shaddix critiques the trend-driven obsession with AI, urging for its intentional use in product development. The conversation dives into the critical partnership between product management and marketing, highlighting the need for data literacy and customer focus in effective decision-making and strategy formation.