Rebecca Katz

Morris Katz and Rebecca Katz, powerhouses from the political ad agency Fight, share insights from Zohran Mamdani's unexpected Democratic primary win. They discuss the groundbreaking use of vertical videos, like the viral "Halalflation," that helped engage younger voters. The conversation dives into how authenticity and relatable content have reshaped political communication. They also highlight the shift from traditional campaigns to more spontaneous, emotionally-driven strategies, offering lessons for future political candidates navigating modern media.

Rebecca Katz, a savvy Democratic strategist known for her work with politicians like John Fetterman, discusses her pivotal role in Zohran Mamdani's successful NYC mayoral primary campaign. She emphasizes the importance of relatable messaging centered around affordability to resonate with voters. Katz delves into engaging younger voters and adapting strategies in a rapidly changing political landscape. The conversation highlights the need for Democrats to foster genuine connections and learn from past successes to better convey their messages.

Rebecca Katz and Kipp Hebert, key campaign advisors for John Fetterman's Senate victory, share insights on their strategies against Dr. Oz and the Democrats' successful Senate retention. They discuss the current political landscape, including tensions within the Republican Party post-midterms, as figures like Trump loom large over upcoming elections. Humor intertwines with serious analysis, reflecting on the importance of authenticity in campaigning and voter engagement while exploring emerging electoral dynamics.