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Reagan Mackrill

The creative force behind G'Day Frank, an Australian branding and design studio with almost 42,000 Instagram followers. Known for a unique approach to branding and capturing personality through design.

Best podcasts with Reagan Mackrill

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6 snips
Nov 8, 2024 • 30min

How To Create a Brand Identity That Stands Out - G'Day Frank

Reagan Mackrill, the creative genius behind G'Day Frank, shares his insights on forging a standout brand identity. He discusses how strategic color choices can captivate audiences and create emotional connections. Frank emphasizes the importance of being distinct, even in traditional markets, and introduces the concept of the 'thumb test' for brand recognition. He also challenges misconceptions about branding, clarifying that it's much more than just a logo. This conversation is packed with practical tips to help brands flourish in a competitive landscape.