Ray Subers

Senior Vice President of Theatrical Strategy at the National Research Group. Expert in movie star rankings and theatrical performance.

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May 7, 2025 • 33min

A Revealing Ranking of the Biggest Movie Stars: Tom Holland's Surprise Rise, Zendaya’s Stronghold, and Glen Powell’s Struggle

In this discussion, Matt is joined by Ray Subers, a senior VP of theatrical strategy at the National Research Group, known for his insights into movie star appeal. They reveal surprising trends in star rankings, highlighting Tom Holland's unexpected rise and Glen Powell's struggles in the industry. The conversation delves into why Gen Z adores Adam Sandler and The Rock, and Zendaya's ascent to near the top 10. They also explore the impact of nostalgia, awards campaigning, and recency bias on star power in today's theatrical landscape.

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