Join Blair Epstein, a partner in McKinsey's CEO Excellence Practice, Max Gleischman, a strategic communications expert, and Ramiro Prudencio, a global communications leader, as they discuss the critical role of CEOs as chief storytellers. They explore the need for CEOs to build trust through transparent communication, the dangers of conflicting messages, and the importance of tailoring communication styles. Insights on crisis management and evolving narratives highlight how CEOs can lead with authenticity and purpose, shaping a resilient organizational culture.