Ram Machiraju
Vice President of Product Management at Salesforce, focused on loyalty and referral marketing
Best podcasts with Ram Machiraju
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Sep 19, 2023 • 51min
#434: Travel Loyalty Insights with Collinson and Salesforce
Stephen Gilbert, VP of Salesforce Loyalty at Collinson and Ram Machiraju, VP of Product Management at Salesforce, share insights on loyalty programs in the travel sector. They discuss extending the value of loyalty programs through partnerships and everyday earn and burn solutions. They also explore strategies for driving customer engagement and highlight challenges faced by the travel industry.
