In this discussion, Raj Armani, co-founder of Besharam and an expert on India's burgeoning intimate wellness market, dives into fascinating insights about the sex toy industry. He reveals how demand has surged since 2010, driven by greater visibility and changing societal attitudes. The podcast explores the buying patterns of singles versus couples, the unique openness women have about their sexual needs, and even the fastest-growing product categories like prostate toys. Armani also touches on the blend of technology and intimacy, discussing the future of VR-integrated toys.
