Pranav Kumar

Pranav Kumar, Chief Experience Designer at Praakamya and a veteran in Design Thinking, joins the conversation to unravel innovative problem-solving techniques. He emphasizes the importance of empathy in understanding customer needs and introduces the EDIPT model for effective solutions. Delving into the pharmaceutical sector, Pranav discusses how Design Thinking can enhance patient care and navigate market uncertainties. He also shares practical strategies for students to embrace this transformative approach in various fields.