Peter Coppinger

Peter Coppinger, Co-founder and CEO of Teamwork.com, shares his journey from launching a web design agency to leading a successful SaaS company. He discusses the three stages of agency growth—deliver, grow, and scale—and emphasizes the significance of niche specialization during tough economic times. The conversation touches on embracing AI, optimizing client communication for efficiency, and the importance of profitability in scaling operations. Coppinger also makes bold predictions about AI's impact on content creation in the year ahead.