Pete Nordstrom

Pete Nordstrom, co-CEO of Nordstrom and a fourth-generation family member, shares insights into his family's retail legacy. He reflects on Nordstrom's early days, the company's public transition, and a strong focus on customer service. The conversation highlights the brand's strategy in adapting to online commerce and the importance of curated partnerships, like Topshop, to attract younger shoppers. Pete emphasizes investing in customer experiences post-private investment, as the retail landscape continues to evolve.

Pete Nordstrom, President and Chief Brand Officer of Nordstrom, shares his journey from sweeping floors at age 12 to leading a retail giant. He emphasizes the importance of customer experience and innovative brand collaborations. The conversation touches on Nordstrom’s commitment to pay equity, community giving, and evolving customer expectations in the digital age. Pete also explores how the company adapts retail strategies, leveraging partnerships with emerging brands and integrating online services to enhance shopping experiences.