
Paulo Vasconcellos
Principal Data Scientist for Generative AI Products at Hotmart, focused on AI-powered creator and learning experiences including intelligent tutoring, content automation, and multilingual localization; co-founder of the Data Hackers community and regular speaker on ML infrastructure and applied AI.
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Jan 23, 2026 • 55min
A Playground for AI/ML Engineers
Paulo Vasconcellos, Principal Data Scientist for Generative AI Products at Hotmart and co-founder of Data Hackers, builds AI tools for creators and learners. He discusses using LLMs alongside classic NLP for speed and cost. He explores multilingual model choices, agent-as-a-product creator tools, Hotmart Tutor as a 24/7 teacher, and engineering tradeoffs for scalable ML and safety guardrails.


