Join Paul Verna, Vice President at eMarketer, as he dives into Netflix's record-breaking subscriber growth and quarterly revenue surge. They explore the power of popular content, like NFL games and original series, in driving subscriptions. The conversation shifts to Netflix's ambitious pivot toward live sports streaming and its battle against giants like Amazon. Plus, Paul discusses Netflix's transformation into an all-encompassing entertainment hub, reflecting on its strategies and challenges amidst rising subscription prices.

In this engaging discussion, Ross Benes, a Senior Analyst at eMarketer, and Paul Verna, Vice President at eMarketer, dive into the future of TV and streaming. They analyze Netflix's bold move into live sports and what that means for advertisers. Small and mid-sized brands are increasingly turning to CTV ads, reshaping spending strategies. The duo also explores the evolving role of self-serve advertising and AI content, setting the stage for how viewer behavior might shift in this dynamic landscape.

Join Blake Droesch, a Senior Analyst at eMarketer, Suzy Davidkhanian, Vice President of Content, and Paul Verna, also a Vice President of Content, as they delve into the nuances of hotel guest etiquette—what’s acceptable and unacceptable. They also uncover the evolving landscape of American households, comparing present-day demographics to the 1960s. The conversation sparkles with festive debates about holiday movies and scrumptious treats, all while exploring intriguing trends in the gift card economy. It's an insightful and entertaining mix!

Ross Benes and Evelyn Mitchell-Wolf, both Senior Analysts at eMarketer, join Vice President of Content Paul Verna to discuss the transformative potential of ChatGPT by 2025. They examine its impact on students, healthcare, and customer service roles. The conversation also touches on a proposed social media ban for Australian youth and the resulting effects on attention spans. Additionally, they explore the intriguing phenomenon of subscription pausers in the streaming world, alongside hilarious insights into movie theater etiquette and personal stories of battling the common cold.

Join Gadjo Sevilla, a Senior Analyst focused on AI and technology, and Paul Verna, VP of Content specializing in advertising and media, as they dive into the potential consequences of a re-elected Trump on the media landscape. They discuss how government policies could reshape media consumption and ad strategies. The conversation also highlights the impact of immigration on tech talent and the balance between AI regulation and innovation, all amidst shifting dynamics in the advertising space.