Paul Daguerrebedian
Head of Marketplace Trends for Comscore, tracking box office trends. He provides insights on the horror film industry's performance and profitability.
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Sep 14, 2025 • 30min
Why horror kills at the box office
Join Paul Daguerrebedian, Head of Marketplace Trends for Comscore, as he dives into the booming horror film industry. Discover the psychological pull of horror movies and why they dominate the box office this year. Paul discusses the quirky success of sequels and the blend of humor with horror, showing how laughter can enhance fear. The conversation also touches on nostalgia and the evolution of horror cinema, exploring its cultural significance and lasting impact on audiences across generations.
