
Patrick Burns
Founder at Patrick Burns Co
Best podcasts with Patrick Burns
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Feb 13, 2024 • 30min
#81: How can B2B marketers achieve marketing and sales alignment? Ft. Patrick Burns, Founder at Patrick Burns Co
Join Aaron and James as they discuss sales and marketing alignment with guest Patrick Burns, founder of Patrick Burns Co. Key takeaways include the importance of alignment for revenue growth, breaking down the customer journey, involving sales from the start, and a holistic marketing strategy.