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Ozge Ozcan
Chief Customer Officer at Forter, sharing expertise in customer experience optimization and revenue-focused customer success strategies.
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Dec 4, 2024
• 43min
The Dark Side of Obsessing Over CHURN ft. Ozge Ozcan (Forter)
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Ozge Ozcan, Chief Customer Officer at Forter, shares her expertise in customer experience and revenue-focused strategies. She discusses the risks of obsessing over churn, which can stifle growth opportunities. Ozge highlights the importance of hiring for curiosity and adaptability in customer success roles. She emphasizes managing churn budgets and setting retention targets, while advocating for a balanced approach that prioritizes long-term relationships. Tune in for insights on fostering collaboration and optimizing strategies for both retention and expansion.
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