Olivia Yallop

Olivia Yallop, a strategist and author of 'Break the Internet', dives into the intricate world of the influencer economy. She shares her firsthand experiences from a VIP influencer party and an influencer bootcamp. The discussion examines how influencers have evolved from hobbyists to major cultural players and the psychological pressures they face behind the glamour. Yallop also explores the implications of teaching influencer culture to children and how platforms like TikTok are reshaping content creation and authenticity in the digital age.