Oliver McAteer, a partner and the head of development at Mischief, shares his inspiring journey from a UK journalist to a top agency leader in the US. He talks about surviving a rare earthquake in New Jersey and fondly recalls his hometown's charm. The conversation dives into innovative marketing strategies, the fearlessness required in brand building, and the balance between personal and agency branding. Oliver emphasizes creativity, effective networking, and the transformative impact of parenthood on productivity, all while keeping a light-hearted tone with a dash of his TikTok flair.
