Dr. Olga Kubassova, a leader in the medical imaging sector, shares her insights on transforming from engineer to startup founder. She discusses the essential journey of understanding customer needs and fostering innovation through strong team culture. Olga highlights the challenges of adapting company culture in a post-COVID world, advocating for inclusivity and collaboration. She also addresses the unique obstacles faced by women in tech leadership, emphasizing the importance of self-identity and emotional openness in overcoming barriers.