Nooha Buberi

Nooha Buberi, a reporter at The Ken and an expert on family offices, sheds light on India's ultra-rich who are taking their investments into their own hands. She explores the growing dissatisfaction with venture capital, as family offices favor direct investments over traditional funds. Their reasons? Better returns and more control. Nooha dives into the evolving investment strategies, highlighting the importance of personal relationships in deal-making. This shift signals a significant change in how wealth is managed and invested in the startup ecosystem.