Noel Marcantel, a leading headshot and branding photographer from New Orleans, shares his innovative approach to photography. He highlights the importance of expression coaching, emphasizing that a headshot serves as a 'digital handshake' with potential clients. Noel discusses his premium pricing strategy, earning over $3,000 per session, and the necessity of valuing client experience over cost. He also shares insights on maximizing studio space and the balance between personal branding and professional growth to enhance client engagement.