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Nizar Saqqar
Leads user research with experience building research teams and driving product impact at Snowflake; focuses on translating insights into business decisions and maximizing product impact.
Best podcasts with Nizar Saqqar
Ranked by the Snipd community
Oct 3, 2024
• 18min
Great Research - Nizar Saqqar - Impact-Driven User Research: Breaking Barriers and Driving Value
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Nizar Saqqar, the first user researcher at Snowflake, discusses transforming user research into a powerhouse for business impact. He shares lessons from his journey, including clarifying research roles and reframing focus from reports to actionable insights. Nizar emphasizes five principles that earned user research a seat at the table and advocates for researchers to engage early in product development. He highlights the importance of aligning research with business goals and creating practical, impactful recommendations, making a compelling case for user research as a high-value hire today.
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