Nirva Fereshetian

Nirva Fereshetian, Principal and CIO at CBT Architects, dives into the world of digital practice in architecture. She discusses the challenges of tool fatigue and the necessity of aligning technology with business problems. Nirva emphasizes collaboration within the AEC industry and the need for a culture of continuous learning. She uncovers how genuine innovation often gets muddled with superficial tech trends, and highlights the importance of effective communication to foster innovation and overcome resistance to change.