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Nicoline Strøm-Jensen

Head of Program Management at Adjust, a mobile measurement partner. Her background includes roles at Microsoft, AOL, and IronSource, and she holds a master's degree in art history.

Best podcasts with Nicoline Strøm-Jensen

Ranked by the Snipd community
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Dec 9, 2024 • 37min

#222: App marketing success in the privacy-centric era with Nicoline Strøm-Jensen, Head of Program Management at Adjust

Nicoline Strøm-Jensen, Head of Program Management at Adjust, brings a wealth of knowledge from her background at Microsoft and AOL. In this discussion, she unpacks the hurdles app marketers face in a privacy-first world, emphasizing the challenges posed by regulations like GDPR and Apple's ATT. Nicoline shares effective strategies for measuring ad campaigns while remaining compliant. She also reflects on her smartphone journey, detailing the features she values and those she'd love to see improved. Tune in for insights on creativity's role in enhancing user experience amidst tech transformations!