Following the Great War, Edward Bernays and his contemporaries used the power of propaganda to forever change marketing, and all of Western culture.

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BRINK media group is re-imagining how brands, causes and artists compete in the oversaturated attention marketplace through original productions and branded entertainment.

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Cohosts: Josh Belhumeur and Malcolm Critcher

Story Editor: Matt Decker

Producers: Jaclyn Hubersberger and Reed Chandler

Additional Audio Engineering: Paul Injeti

Original music: Josh Belhumeur

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Ambar, Saladin. “Woodrow Wilson: Foreign Affairs.” Miller Center. https://millercenter.org/president/wilson/foreign-affairs

Beens, Robert E. 2021. “Companies are selling, manipulating, or stealing data. It’s time to do something about it.” Fast Company. https://www.fastcompany.com/90597583/data-privacy-startpage-founder

Bernays, Edward L. 2004. Propaganda. Ig Publishing.

“The Brutal Realities of World War I.” 2020. Facing History & Ourselves. https://www.facinghistory.org/resource-library/brutal-realities-world-war-i

Curtis, Adam. 2020. “The Century of the Self - BBC Documentary (2002).” YouTube: Gnosis Documentaries. https://www.youtube.com/watch?v=jymMjNc0igI

Daly, Christopher B. 2017. “How Woodrow Wilson's propaganda machine changed American journalism.” The Conversation. https://theconversation.com/how-woodrow-wilsons-propaganda-machine-changed-american-journalism-76270

“Edward Bernays – the Father of 'Spin'” 2017. Global Policy Institute. https://gpilondon.com/publications/edward-bernays-the-father-of-spin

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Gregersen, Erik. 2023. “Edward Bernays | Propaganda, Public Relations & Advertising.” Britannica. https://www.britannica.com/biography/Edward-Bernays

Hatcher, Dan. 2015. “The Father of Spin: Edward L. Bernays and the Birth of Public Relations” by Larry Tye.” The Siding Spring. https://thesidingspring.com/2015/09/04/the-father-of-spin-edward-l-bernays-and-the-birth-of-public-relations-by-larry-tye/

Lubin, Gus. 2013. “Birth of Consumer Culture.” Business Insider. https://www.businessinsider.com/birth-of-consumer-culture-2013-2

“Milestones: 1914–1920 - The League of Nations, 1920.” Office of the Historian. https://history.state.gov/milestones/1914-1920/league

O'Toole, Patricia. 2018. How the US Government Used Propaganda to Sell Americans on World War I | HISTORY. https://www.history.com/news/world-war-1-propaganda-woodrow-wilson-fake-news

“Purity, Pornography, and Eugenics in the 1930s (Parts I & II).” 2022. Textbook History. https://textbookhistory.org/purity-pornography-and-eugenics-in-the-1930s/

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Statement by the President in Address to the Nation. 2001. George W. Bush White House.

Nick Yablon

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