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Nick Petroski
Works at Promethean Research, providing consulting for digital agencies. He helps agencies understand patterns related to growth and profit margins.
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11 snips
May 20, 2025
• 40min
From Chaos to Clarity: How Top Agencies Are Planning for Uncertainty
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Nick Petroski, from Promethean Research, specializes in helping digital agencies thrive amidst uncertainty. He discusses the decline of small agencies, the realistic role of AI, and the rise of contractors impacting profit margins. Petroski emphasizes the necessity of specialization and how GLP-1 drugs like Ozempic may disrupt adjacent markets. He shares insights on behavior changes in health and wellness, urging agency founders to adapt to these shifts and build resilience for future success.
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