Nick Musica, founder and CEO of Optics In, is an SEO expert turned psychic animal communicator. He shares his enlightening journey from digital marketing to understanding animal consciousness, sparked by psychedelics and meditation. Listeners will be fascinated by his bond with his cat Chucky and how animals can act as spiritual teachers. The conversation also touches on the shifting landscape of SEO, especially within the psychedelic industry, and the challenges that arise with changing algorithms and AI reliance.