Nick Keegan

Founder and CEO of Mailmetrics, who transformed a small software startup into a large transactional communications business through product pivots and aggressive M&A, growing to north of €200M in revenue.

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Oct 6, 2025 • 1h 28min

Acquisition Unlock: €210m in 5 Years

Nick Keegan, the Founder and CEO of MailMetrics, transitioned from a struggling €1M software start-up to a powerhouse generating over €210M through strategic acquisitions. He shares his journey from military aspirations to entrepreneurial endeavors, including the pivot that transformed his company. Nick discusses acquiring two printing firms simultaneously and his approach to financing high-interest deals. His unique four-pillar strategy emphasizes M&A and tech enablement, guiding MailMetrics toward ambitious growth and expansion plans, including a future in the US market.

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