Neil Parikh, co-founder of the revolutionary mattress company Casper, takes us through his incredible journey from medical student to industry disruptor. He reveals how Casper sold $100,000 worth of mattresses on its first day, and $1 million within a month. Parikh emphasizes the importance of direct-to-consumer sales, innovative marketing strategies, and prioritizing customer service. He shares valuable insights on overcoming manufacturing challenges and adapting to a competitive market, alongside the humorous evolution of the company’s name from 'Dukes' to 'Casper.'
