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Natalie de Groot
Founder of Authentic AI Marketing and a pioneering AI Marketing Strategist. She helps businesses optimize their strategies using AI, focusing on AI-powered brand representatives.
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21 snips
Jun 28, 2025
• 46min
How Smart Business Leaders Are Creating AI Sales Reps That Never Sleep with Natalie de Groot
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In this discussion, Natalie de Groot, Founder of Authentic AI Marketing, shares her expertise on creating AI-powered sales representatives that work around the clock. She emphasizes the importance of developing personalized AI personas and strategies to enhance customer engagement and lead generation. Natalie also highlights the necessity of clear branding for effective AI integration and offers practical advice for businesses navigating common pitfalls in adopting AI. Tune in for insights that will help you scale your operations while keeping that personal touch!
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