Nashilu Mouen-Makoua, head of storytelling at The Browser Company, shares her innovative approach to branding using AI. She discusses her storytelling philosophy, emphasizing the importance of focusing on people to build a strong brand. Nash reveals how she utilizes ChatGPT for research into cultural moments and audience insights. The conversation covers the nuances of targeting 'laptop people' and highlights the blend of creative processes and technology. Nash even demonstrates live how AI can simulate user interactions, making tech storytelling relatable and impactful.