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Nancy Hensley

Chief Marketing and Product Officer at Stats Perform, a sports analytics company. Expert in data analytics and its application in sports.

Best podcasts with Nancy Hensley

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Jan 29, 2025 • 34min

It's Big Sports Season! MoneyBall is Back - How Data & AI Are Changing the Game with Nancy Hensley {Replay}

Nancy Hensley, Chief Marketing and Product Officer at Stats Perform, shares her expertise in sports analytics. She dives into how the Moneyball approach has evolved, revealing the groundbreaking role of AI in live game analysis and enhancing fan engagement. The conversation highlights the monetization of sports data, with the staggering $115 million price tag for NFL data. Hensley also discusses innovative tools like PressBox Live, which revolutionize sports broadcasting by integrating advanced analytics and visualizations.