Monica Beesting

Monica Beesting, Lead Designer at Refine Labs with a rich background in museum and graphic design, discusses the intersection of creativity and technology. She shares how AI can enhance creativity without compromising brand authenticity. Monica emphasizes the importance of human art direction, ethical boundaries in using AI, and tips for effective team collaboration. As she navigates the pressures of adopting new tools, her goal remains clear: to produce original visuals over generic stock imagery, even as trends in low-quality AI emerge.