Mikon van Gastel

Co-founder and Chief Creative Officer of Sibling Rivalry, a hybrid brand studio and production company; former title-sequence designer at Imaginary Forces with a background from Cranbrook Academy of Art and extensive experience in immersive experience and film-driven storytelling.

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Jan 6, 2026 • 25min

Mikon van Gastel: Co-Founder of Sibling Rivalry on why presentation skills matter more than design skills

Mikon van Gastel, Co-Founder and CCO of Sibling Rivalry, shares insights from his creative journey. From his rigorous training at Cranbrook to revolutionizing title sequences at Imaginary Forces, he emphasizes the importance of presentation skills over mere design talent. Mikon reveals his experience designing the immersive Sphere in Las Vegas, discussing how to elicit shared emotions among vast audiences. He also highlights the value of collaboration across disciplines and the need for storytelling that prioritizes core ideas over style.

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