Mike von Masso, a food economist at the University of Guelph, dives into the tensions of U.S.-Canada trade negotiations and their implications for agricultural trade. The discussion highlights the precarious nature of supply management, which stabilizes prices for milk, eggs, and poultry. Insightful perspectives from both Canadian and U.S. farmers reveal concerns about market access and the emotional toll of industry consolidation. The potential consequences of changing trade policies are examined, showcasing the critical balance needed to support farmers and consumers alike.