Mike Haney, Head of Content, and Casey Means, co-founder and Chief Medical Officer of Levels, have been driving the Content movement at Levels. Sign Up to Get Your Free Ultimate Guide to Glucose: https://levels.lin⁠k⁠/wnl Their individual paths and experience with content have formed a strong lens for execution. Haney, (as he’s referred to internally), joined Levels with decades of experience as an Editorial Director. Casey joined Levels as a formally trained Medical Doctor. Together, they produce content from a scientific perspective, and take an editorial approach for distribution. Through this, they’ve established the Levels Blog as one of the most credible sources of content about metabolic health in the world. In Part 1, Haney interviews Casey about her approach to building Content at Levels. Links Discussed in Episode Head of Content – Role Description Disease Reversal Digest: Issue 4-Summer-2020 Levels helps you see how food affects your health, empowering you with the tools needed to achieve health goals and improve healthspan. Levels Members gain access to the Levels app and continuous glucose monitors (CGMs), providing real-time feedback on how diet and lifestyle choices impact your metabolic health. Look for new shows every month on A Whole New Level, where we have in-depth conversations with thought leaders about metabolic health. (06:05) - From medical humanities to Levels (11:07) - Using content to build trust (14:13) - A literature review on blood glucose (15:52) - Generating traffic (20:01) - Starting with an editorial approach (21:44) - The proof is in the numbers (27:09) - People are spending time reading the articles (31:03) - Creating connection (40:24) - Scaling from a writer to a content manager (57:42) - The future of Levels content Transcripts & Show Notes

Mike Haney, Head of Content, and Casey Means, co-founder and Chief Medical Officer of Levels, have been driving the Content movement at Levels. Sign Up to Get Your Free Ultimate Guide to Glucose: ⁠https://levels.link/wnl Their individual paths and experience with content have formed a strong lens for execution. Haney, (as he’s referred to internally), joined Levels with decades of experience as an Editorial Director. Casey joined Levels as a formally trained Medical Doctor. Together, they produce content from a scientific perspective, and take an editorial approach for distribution. Through this, they’ve established the Levels Blog as one of the most credible sources of content about metabolic health in the world. In Part 2, Casey interviews Haney about his approach to building Content at Levels. Levels helps you see how food affects your health, empowering you with the tools needed to achieve health goals and improve healthspan. Levels Members gain access to the Levels app and continuous glucose monitors (CGMs), providing real-time feedback on how diet and lifestyle choices impact your metabolic health. Look for new shows every month on A Whole New Level, where we have in-depth conversations with thought leaders about metabolic health. (09:21) - What Levels was looking for (10:53) - Journalism as content strategy (14:07) - An intent to educate and inform (20:54) - Documenting the process (27:15) - Establish your core channels before branching out (35:04) - Hire for what you need, not what sounds good (43:20) - Setting up an editorial calendar (47:27) - Document everything for visibility and efficiency (55:39) - A tech company as a media company (01:07:27) - Think about content immediately Transcripts & Show Notes

Discover the importance of sleep for metabolic health and how it affects glucose levels. Learn about the benefits of consistent sleep routines and how diet impacts sleep quality. Don't sacrifice sleep as it is crucial for overall well-being and health outcomes.

Concierge medicine can help personalize healthcare and disrupt the traditional primary care model. Traditional primary care isn’t positioned to handle the frequent check ins and actionable steps that empower patients to optimize their health and wellness. Chloe Harrouche and Mike Haney discuss The Lanby, which Harrouche co-founded. The Lanby’s primary care membership provides patients with a three-person, non-siloed care team and weekly touchpoints regarding wellness, so patients can track their progress and make necessary tweaks. Sign Up to Get Your Free Ultimate Guide to Glucose: https://levels.link/wnl 🎙 What Chloe Harrouche & Mike Haney discuss: (02:03) – Concierge medicine can ease the patient burden of healthcare (03:52) — The traditional primary care model doesn’t help patients optimize their health (13:28) — Self-care and wellness approaches to health empower patients (14:42) — The siloed model of healthcare isn’t working (15:47) — Seeing a primary care physician annually isn’t enough (19:07) — Traditional primary care approaches often operate like a revolving door (22:16)  — To optimize their health, patients need more frequent check-ins (32:07) — The traditional healthcare model works in reverse (36:38) — Technology aids the ongoing monitoring of biomarkers and other health metrics (42:49) — Wellness approaches don’t have to be all or nothing Transcript & Show notes Levels helps you see how food affects your health, empowering you with the tools needed to achieve health goals and improve healthspan. Levels Members gain access to the Levels app and continuous glucose monitors (CGMs), providing real-time feedback on how diet and lifestyle choices impact your metabolic health. Look for multiple new shows per week on Levels - Inside the Company, where we have in-depth conversations about how the Levels startup team builds a movement from the ground up in the health and wellness tech industry. 🔗 Helpful links: Find us on YouTube: https://youtube.com/levelshealth?sub_confirmation=1

Dr. Robert Lustig, a physician and expert in metabolic health, and health influencer Mike Haney dive into what truly defines metabolic health. They highlight fasting insulin as a vital biomarker, dispelling myths around fasting glucose. The duo discusses how continuous glucose monitoring can reveal insights into insulin sensitivity and the swift changes in metabolic health. They also emphasize the importance of uric acid and the ApoB cholesterol marker in understanding overall health, making the case for a more comprehensive approach to health metrics.