In this engaging conversation, Michael Silva—a physical therapist turned business coach who specializes in treating runners—shares his inspiring journey of niche-focused success. He discusses how narrowing his focus alleviated burnout and sparked his passion. Michael highlights the necessity of identifying your ideal client and how this understanding drives both personal and professional growth. With insights on the power of continuous learning, he encourages listeners to embrace specialization for greater fulfillment and profitability in their careers.