Michael Ramlet

Michael Ramlet, the co-founder and CEO of Morning Consult, shares insights from his leading global decision intelligence company. He discusses the dramatic shift from traditional telephone polling to innovative online methods and the importance of real-time data in shaping consumer insights. Ramlet explains how AI is democratizing survey research, making it accessible and effective. He also delves into the impact of cultural influencers on brands and the evolving nature of political campaigning through data-driven strategies.