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Michael Liebowitz
Principal at Magnetic Mind Studio, helping consultants and founders create effective marketing messages that generate more business. Expertise in behavioral neurology and linguistics.
Best podcasts with Michael Liebowitz
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6 snips
Dec 7, 2023
• 36min
Michael Liebowitz: Articulation in Marketing and Business Development
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Michael Liebowitz, Principal at Magnetic Mind Studio, specializes in crafting compelling marketing messages for consultants and founders. He emphasizes the personal nature of business relationships and how behavioral neurology influences client decisions. Liebowitz shares insights on belief alignment in messaging, stressing the importance of articulating the outcomes and core beliefs that resonate with clients. He warns against the common mistake of focusing on what businesses do rather than the meaning behind it, urging a more authentic, emotional connection in marketing.
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