Michael Aubrey

Michael Aubrey, an adept operator and investor, shares his journey from a searcher to a successful leader in small business acquisitions. He reveals the importance of direct customer engagement and how it shapes strategic change. Aubrey discusses the hurdles of building a national salesforce and the necessity of hiring the right talent. His insights on compensation models and company culture highlight how CEOs can foster growth and accountability. Packed with valuable lessons, his hands-on approach to operations offers a refreshing perspective on leadership.