Kim Daly has spent the last 20 years helping people achieve financial freedom by enabling them to find the perfect franchise opportunities. Her skill for matching a client’s background, interests, skills, finances, and life goals to the ideal opportunity has made her one of the top franchise consultants in the country. Today, we are here to pick her brain and gain some insight into what can seem like a daunting process - deciding on the perfect franchise to enable you to gain financial freedom.

[00:01 - 05:46] Opening Segment

Introducing Kim to the show
Brief background and career
The biggest mistake that people make when going into franchising

Having assumptions about what it is or what they're owed

Franchising can help business owners support themselves and lower the amount of work that they have to do
Franchising is all about the people, not just the widget
Franchises bring in marketing and tools to help the business grow

[05:46 - 12:23] What It Takes to Own a Franchise

Do you need to have a license?
Managing employees who know more in the industry
Why do most entrepreneurs build businesses that are centered around them
The importance of learning how to price properly

[12:24 - 19:48] Gaining Success in the Franchising Space

How a business can benefit from a cloud-based system
Can you be part of more franchises?
The importance of deciding who your customers are
Validating through talking to other franchises

[19:49 - 21:29] Closing Segment

See the links below to know more about Kim
Final words

Quotes:

“What you’re really doing when you invest in a franchise is you’re buying a partnership. This is all about the people.” - Kim Daly

“Widgets are not making people successful. It’s leadership, culture, and relationship that you’re buying into that’s infinitely more important than the widget that your business actually sells.” - Kim Daly

Connect with Kim by visiting www.TheDalyCoach.com.

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