Max Van Den Ingh
Founder and CEO of Unmuted, a B2B SaaS marketing agency based in Amsterdam
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Jul 25, 2024 • 41min
#161: Strategy | How to Enter New International Markets, Hiring Locally, and the Content Approval Trap with Max Van Den Ingh
Max Van Den Ingh, CEO of Unmuted, shares insights on international market entry, hiring locally, and scrappier content in B2B marketing. They discuss challenges of expanding SaaS in EU markets, utilizing local expertise, and avoiding multiple layers of content approval.
