Sean Illing speaks with Matthew Jones, historian of science and technology, and co-author (with data scientist Chris Wiggins) of the new book How Data Happened. They discuss the surprisingly long history of data from the 18th century to today, in service of explaining how we wound up in a world where our personal information is mined by giant corporations for profit. They talk about how the allure of measurement and precision spread from astronomy to the social sciences, why advertising became so bound to the operation of the internet, and how we can imagine a more democratic future for us and our data, given the unprecedented power of today's tech companies.Host: Sean Illing (@seanilling), host, The Gray AreaGuest: Matthew L. Jones (@nescioquid), author; James R. Barker Professor of Contemporary Civilization, Columbia UniversityReferences:  How Data Happened: A History from the Age of Reason to the Age of Algorithms by Chris Wiggins and Matthew L. Jones (W.W. Norton; 2023) "How Alan Turing Cracked The Enigma Code" (Imperial War Museum) Manufacturing Consent: The Political Economy of the Mass media by Edward S. Herman and Noam Chomsky (1988) "The manipulation of the American mind: Edward Bernays and the birth of public relations" by Richard Gunderman (The Conversation; July 9, 2015) On Herbert Simon (The Economist; Mar. 20, 2009) The Age of Surveillance Capitalism by Shoshana Zuboff (Profile; 2019) Jeffrey Hammerbacher quoted in "This Tech Bubble Is Different" by Ashlee Vance (Bloomberg Businessweek; Apr. 14, 2011)  Enjoyed this episode? Rate The Gray Area ⭐⭐⭐⭐⭐ and leave a review on Apple Podcasts.Subscribe for free. Be the first to hear the next episode of The Gray Area. Subscribe in your favorite podcast app.Support The Gray Area by making a financial contribution to Vox! bit.ly/givepodcastsThis episode was made by:  Producer: Erikk Geannikis Engineers: Patrick Boyd & Brandon McFarland Editorial Director, Vox Talk: A.M. Hall Learn more about your ad choices. Visit podcastchoices.com/adchoices

At Columbia University, data scientist Chris Wiggins and historian Matthew Jones teach a course called Data: Past, Present and Future. Out of this collaboration has come a book, How Data Happened: A History from the Age of Reason to the Age of Algorithms, to be published on Tuesday, March 21st by W.W. Norton. It should be required reading for anyone working with data of any sort to solve problems. The book promises a sweeping history of data and its technical, political, and ethical impact on people and power.

Chris Wiggins, Chief data scientist for the New York Times, and Matthew Jones, professor of history at Princeton University, discuss their book on the history of data and its impact on society. They explore topics such as the use of data for decision making, the development of statistical techniques, the influence of Francis Galton on eugenics, and the rise of data, compute, and algorithms in various fields.