Matt Watson

Matt Watson, CEO of Full Scale and author of the book Product Driven, dives into transforming engineering cultures. He discusses the pitfalls of engineers being stuck in execution mode and emphasizes the importance of ownership and empathy in development. Watson shares insights on bridging communication gaps, particularly in remote settings, and the value of customer interaction. He also highlights how successful companies cultivate high-ownership cultures and empower their engineers, fostering innovation and collaboration within teams.

Matt Watson, who led VIN Solutions to a $150 million exit and now helps startups build effective engineering teams, shares insights on developing a product-minded approach. He highlights why many developers struggle to launch products and the growing role of AI in assessing coding quality. Emphasizing customer empathy, he explains how understanding real problems is key to success. He also discusses navigating business dynamics and the importance of industry knowledge for impactful SaaS development.